Kazakhstan is set to be promoted as a tourist destination
through the film industry, an initiative led by Kazakh Tourism. The
organization emphasized that films not only showcase the country’s natural
beauty and cultural heritage but also highlight its tourism potential.
Kazakhstan offers a diverse range of stunning filming locations, including the
Tien Shan mountain ranges, the picturesque Kaindy and Burabai lakes, the
intriguing sand dunes of the Betpak-Dala desert, and the breathtaking Charyn
Canyon. Medieval cities also offer cinematic appeal—for example, Turkistan,
with its ancient mausoleums and fortresses, is ideal for historical films.
Meanwhile, the futuristic architecture of Astana serves as a striking backdrop
for contemporary storylines.
«Kazakh Tourism has appointed a tourism ambassador for
Kazakhstan, whose role is to attract large-scale film projects. This initiative
will enable local companies—especially key destinations—to showcase their
beauty to a global audience. We know that film tourism and the film industry
have a significant impact on the tourism sector. For example, the movie The
Beach, starring Leonardo DiCaprio, greatly boosted the area's recognition as a
tourist destination. We also expect significant interest in Kazakhstan from
various film producers and directors,» said Alisher Tursyn, Director of the Project
Facilitation Department at Kazakh Tourism.

