Kazakhstan’s e-commerce market reaches 3.2 trillion tenge

Kazakhstan’s e-commerce market reaches 3.2 trillion tenge

E-commerce is actively developing in Kazakhstan, significantly contributing to the country’s economic growth. Since 2020, its volume has increased fivefold, reaching 3.2 trillion tenge by the end of 2024. E-commerce now accounts for 14.5 percent of the total retail trade in the country, with plans to bring this figure to 18.5 percent by 2029, as announced by the Kazakh Minister of Trade and Integration Arman Shakkaliyev during a government meeting. He also noted that a special strategic document aimed at developing the sector was adopted last year and is set to be implemented by 2027.

«As part of the approved plan, efforts are underway to improve legislation on electronic commerce, launch e-commerce training courses in all regions of the country, and implement financial measures of state support for entrepreneurs in e-commerce. In cooperation with the Atameken National Chamber of Entrepreneurs, e-commerce training centers for entrepreneurs have been established across the country,» noted Kazakh Minister of Trade and Integration Arman Shakkaliyev.

The relevant ministry is working on developing international documents in the e-commerce sector within the World Trade Organization (WTO), the Eurasian Economic Union (EAEU), the Shanghai Cooperation Organization (SCO), and Central Asia. Following the minister’s report, Kazakh Prime Minister Olzhas Bektenov gave a number of specific instructions. He set the task of developing measures to digitalize all trade activities in Kazakhstan, including markets and convenience stores, as well as enhancing consumer rights protection. According to Bektenov, special attention must be given to prioritizing product quality, protecting intellectual property and personal data of Kazakh citizens.

«Trade development depends on transport, logistics, and warehouse infrastructure. By the end of March, the ministry, in collaboration with relevant government agencies and the business community, needs to establish efficient supply chains for goods both domestically and internationally. Furthermore, in cooperation with relevant government agencies and the Digital Kazakhstan Association, additional government support measures for the development of e-commerce should be worked out,» said Prime Minister Olzhas Bektenov.