The 17th Eurasian Media Forum kicked off in Kazakhstan. The event will again bring together representatives of the leading world and Kazakh media, international experts, politicians, scientists, public and cultural figures on the online platform this year. The official opening is expected to take place on September 16. Today the participants will be able to learn new things at seven practical masterclasses from the world’s leading experts. In addition, taking into account the important news coming from Afghanistan, the organizers invited experts who will discuss the current situation in this country and its impact on Central Asia. Round tables will also take place as part of the first day of the Forum. One of them will concern cooperation and interaction between the media of the Turkic-speaking countries. Advertising experts will speak about how to build strong national brands.