Kazakhstan is attracting an increasing
number of foreign travelers. Last year, more than one million tourists visited
the country, and this year, over 1.2 million visitors are expected. According
to the Kazakh Tourism National Company, the majority of tourists have come from
China, Russia, India and Türkiye. The number of visitors from Southeast Asia is
also on the rise. Since March 2024, around 35,000 Malaysians have already
visited Kazakhstan. Experts attribute the sixfold increase in tourist flow to
the launch of regular flights from Kuala Lumpur to Almaty.
«A significant sixfold growth has been
observed in the Malaysian market, facilitated by a number of events. Since the
inaugural flight, we have conducted promotional activities to showcase Almaty
and Kazakhstan as a whole. Currently, we are running a large advertising
campaign in this market, and as a result, our partners report that demand for
travel to Almaty has increased by 30 percent over this period. This is not the
limit, as the airline plans to further expand its flight program beyond
Malaysia. We will also be actively working in the markets of Indonesia,
Singapore, and other countries,» noted Daniyel Serzhanuly, Deputy Chairman of
the Kazakh Tourism National Company.